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Farmer’s Daughter Mercantile Celebrates Grand Re-Opening

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Megan Cavenee and her son Asher cut the ribbon at the Grand re-opening of the Farmer’s Daughter Mercantile on April 11.

Story Photo

Megan Cavenee and her son Asher cut the ribbon at the Grand re-opening of the Farmer’s Daughter Mercantile on April 11.

In the final hour of the grand re-opening of the Farmer’s Daughter Mercantile, owner Megan Cavenee welcomed a steady flow of customers, receiving the Greeley County community into her newly renovated and equipped space.  Painted a fresh shade of Ashen gray and enhanced with a barn wood accent wall, newly constructed display counters, and five panel doors turned dressing rooms, the Farmer’s Daughter Mercantile has an open and inviting vibe, encouraging guests to relax and browse a while.  Several clothing displays line the walls while home décor, jewelry, purses, flowers, candles, signs, and more are artfully displayed throughout the space. For Megan, this new venture offers an opportunity to build a business in her hometown while allowing her to spend more time with the people who are most important to her – her son Asher and the rest of her family. “I wanted to be here with Asher and was interested in finding a way to do that,” she says. “I’d begun plans to create an online boutique last November, but was caught off-guard when Jody (Lackey) approached me about purchasing The Flower Shoppe in January.” She knew, however, how important The Flower Shoppe is to the Greeley County community and after some consideration, began making plans to incorporate her online boutique ideas into the storefront location in Tribune’s downtown. Megan describes the Farmer’s Daughter Mercantile as a boutique offering women’s apparel, jewelry, home décor, and floral arrangements. Initially, the home décor has a farmhouse-like feel, though other lines will be added, too.  Eventually, she hopes to add men’s and children’s clothing to the boutique as well. In the next few months, she’ll be taking steps to launch the store’s online portal, too.  A few signature lines the Farmer’s Daughter Mercantile will carry include Mona B hand bags and purses, canvas bags recycled from prior military use; Vocal apparel, described as super soft with wide-spread appeal; and Jane Marie screen-print shirts. The store’s initial inventory was selected on a trip Megan and her mom, Nancy, and Asher, made to the Dallas Clothing & Home Décor Market, which Megan described as “overwhelming at times, but a great opportunity to see what all is out there and to see what could work here.” Though people in Dallas asked her if she was really the farmer’s daughter, Megan feels the business’s name embodies “who I am and where I came from,” with “mercantile” adding a general store feel.  After just three days of her grand re-opening, Megan said there are several lines she already needs to reorder. “We’ve had lots of positive feedback,” says Megan. “People are so supportive and we’re feeling that our hard work has paid off. People seem happy that we’re here.” And though Megan is the owner and operator of the store, she credits her family’s support as vital to the development of the business. “My dad and brothers built three big display pieces and burnt the wood, my mom varnished them, and she has spent countless hours helping me,” Megan says, pointing out the reclaimed barn wood wall, the new coats of paint, the rearranged and designed space. She notes the panel door dressing rooms and a green screen door display, reclaimed from a house in Horace, which enhance the store’s farmhouse ambiance. And, as the grand re-opening celebration comes to a close, Megan expresses her deepest thanks to the people who helped turn her vision into a reality.  She is appreciative of her family’s support – her parents and especially Nancy for all of her help, to her brothers and sisters-in-law. She is grateful to Renee Alexander, who “painted and painted,” and will be helping Megan in the store over the summer. She appreciates Dorcas Berggren for her help with flowers, Jody Lackey for her support and assistance, and Heather Mangold, who has provided lots of support and help along the way. She’s thankful for Ashley Grubb’s help with logo design and her support. She’s also appreciative of Chris and Kellee Dixon, who own the building, for all their support, and also to Asher, for being so patient throughout the renovation process. Megan is happy to be back in Tribune full-time after traveling to Oakley several days a week for her job as an X-Ray Technician. “It’s incredible to be home and to just be here,” she says. The Farmer’s Daughter Mercantile is located at 418 Broadway in downtown Tribune and is open Monday – Friday from 10 a.m. – 5:30 p.m. . The phone number is (60) 376-4059 and customers can follow the boutique on Facebook at Farmer’s Daughter Mercantile.
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